Brazosport College Ionwave #2026.07

Brazosport College Brand Identity and Anniversary Campaign Services

Brazosport College is seeking a firm to create and implement coordinated institutional, athletics, and anniversary brand identities. - Buyer: Brazosport College, Purchasing Department; related procurement offices are identified as Purchasing and Business Services. - Services: Institutional identity development, athletics identity development, 60th-anniversary branding and activation, and shared project coordination, documentation, training, and handoff. - Institutional work includes research, a Brand Intelligence Report, strategy and messaging, logo and supporting marks, Blue Gator continuity, visual and verbal standards, applications, a brand manual, and production-ready assets. - Athletics work includes a distinct identity system, mascot and sport-specific marks, baseball and softball uniform systems, merchandise, facility and media applications, production guidance, and a dedicated manual. - Anniversary work includes campaign strategy, commemorative identity and lockups, historical storytelling, launch materials, an activation toolkit, and post-anniversary transition guidance. - Requirements include editable source files, licensing and intellectual-property documentation, implementation support, staff/vendor training, and a documented acceptance matrix. Website work is limited to applying approved branding to the existing site; no redesign is requested. - No branding-services OEMs or providers are named. Euna Solutions/Ion Wave is named as the electronic bidding portal, not as the branding-services provider. - No fixed quantities or product part numbers are specified; Exhibit A uses work-package identifiers for deliverables. Core identity approval, priority ordering, and public launch milestones are contemplated, with the coordinated reveal targeted for fall; detailed dates are not included here.

Description

Brazosport College is seeking proposals from qualified firms to develop and implement coordinated institutional and athletics brand identities, along with 60th-anniversary branding and an integrated campaign. Work includes brand strategy, research, visual and verbal identity systems, brand standards, creative assets, athletics marks and applications, and anniversary launch materials. The College seeks complete, professionally documented, implementation-ready identity systems rather than preliminary concepts or standalone logos. Proposals are due December 9, 2026, at 2:00 PM CT.

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