Wichita Bonfire #260275

Wichita Location Intelligence and Visitation Analytics Platform

The City of Wichita is seeking a hosted location-intelligence platform and related services to help departments understand visitation and place-based activity. - Buyer: City of Wichita, Finance Department, Purchasing Division. - OEMs and vendors: No platform manufacturers, software vendors, or third-party data providers are named in the solicitation. Proposers must identify their solution and disclose data providers and subprocessors. - Requested service: A vendor-hosted, browser-accessible location intelligence and visitation analytics platform, with implementation, training, support, maintenance, and related services as needed. No part numbers or fixed purchase quantities are specified. - Initial users include Parks & Recreation, with approximately 147 properties, 150+ existing points of interest, and 6 users; and Arts and Cultural Services, with 10 properties and 3–5 users. - Core analysis includes visitation and foot traffic, historical and time-based trends, dwell time, visit frequency, visitor origins and trade areas, aggregated demographics, visitor journeys, events, and comparisons across locations. - The platform should support custom points of interest and geographic areas, interactive maps, reporting, and data exports. Desired capabilities include economic-impact analysis, retail leakage, site selection, workforce and migration insights, marketing effectiveness, public-facing visualizations, GIS compatibility, APIs, and automated data feeds. - Notable requirements: The service must not expose personally identifiable or individual-level device information. Vendors must provide applicable SOC 2 Type II or ISO/IEC 27001 security documentation and describe encryption, authentication, access controls, data sources, coverage, update frequency, methodology, limitations, and reliability. API or web-services capabilities are required. - Contract structure: One initial year with four one-year renewal options by mutual agreement. Annual subscription pricing is requested; a specific service start date is not stated.

Description

The City of Wichita seeks proposals for location intelligence and visitation analytics services for multiple City departments. The solution should support data-driven planning and decision-making, with insights into visitation patterns, visitor origins, visit frequency and duration, geographic trade or service areas, demographics, and trends. It should provide an intuitive platform for generating reports and visualizations to inform operational, planning, marketing, investment, and service-delivery decisions. Proposals are due December 18, 2026, and must be submitted through the City’s procurement portal.

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