Opportunity

My Florida Marketplace #SS 26 27 70

Single Source Sponsorship for 'Fresh From Florida' Brand at Universal Orlando Resort

Posted

September 11, 2026

Respond By

October 02, 2026

Identifier

SS 26 27 70

NAICS

541850, 541810, 541830

This opportunity involves a single source sponsorship agreement for the 'Fresh From Florida' brand at Universal Orlando Resort. - Government Buyer: - Florida Department of Agriculture and Consumer Services (FDACS), Division of Marketing and Development - OEM/Vendor: - Universal City Development Partners, Ltd. (exclusive owner and operator of Universal Orlando Resort) - Services Requested: - Promotional advertising sponsorship for 'Fresh From Florida' brand - Brand exposure across Universal Orlando Resort and Universal Studios - Marketing assets include on-site signage, digital displays, web advertisements, and social media placements - Commodity code: 80141609 (Sponsorship of event or celebrity) - Unique Requirements: - Universal City Development Partners, Ltd. is the only vendor capable of providing these services due to exclusive ownership, licensing rights, naming rights, and trademark control for all promotional platforms within Universal Orlando Resort - Estimated Contract Value: - $75,000 to $200,000 - Period of Performance: - From date of execution through June 30, 2027

Description

The Florida Department of Agriculture and Consumer Services intends to enter into a single source agreement with Universal City Development Partners, Ltd. to procure promotional advertising for the "Fresh From Florida" brand through a sponsorship agreement. This sponsorship will provide brand exposure across Universal Orlando Resort and Universal Studios using marketing assets such as on-site signage, digital displays, web advertisements, and social media placements. Prospective vendors who believe they can provide these services should contact the provided contact person by the advertisement end date. The estimated contract amount ranges from $75,000 to $200,000.

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