Wisconsin Vendornet Platform #MMSD, 2026, Public Sentiment Analysis: Survey Question Set & Methodology Development

Consulting Services for Public Sentiment Survey Question Set and Methodology Development

Madison Metropolitan Sewerage District is seeking consulting services to develop a standardized survey question set and methodology for measuring public sentiment and trust in the District. - Government Buyer: - Madison Metropolitan Sewerage District (serving 24 Madison-area communities, Wisconsin) - Office: Communications & Public Affairs Manager - Scope of Work: - Discovery and literature review of prior District surveys and public trust measurement approaches - Development of a validated, repeatable survey instrument - Rationale memo mapping questions to District performance goals - Recommendations for survey methodology, sampling frame, mode(s), sample size, and vendor selection guidance - Products/Services Requested: - Survey question set and methodology development (1 engagement) - No physical products or OEMs; focus is on consulting and survey design - Unique/Notable Requirements: - Platform-agnostic methodology - Defensible, validated question design - Statistically valid, representative sampling recommendations - Consultant will not administer the survey, but will guide future competitive procurement - Budget: - Estimated $25,000-$30,000, contract not to exceed $50,000 - NIGP Codes: - 91876 (Marketing Consulting) - 96153 (Marketing Services) - 91826 (Public Relations Consulting) - 91812 (Analytical Studies and Surveys)

Description

The Madison Metropolitan Sewerage District is seeking proposals from qualified consulting firms to develop a repeatable, defensible survey question set and methodology recommendations to measure public sentiment and trust in the District. The engagement will produce the research instrument and delivery guidance for competitively procuring a survey vendor for administration in 2027 and on a recurring two-year cadence thereafter. The scope includes discovery and literature review, question set development, and methodology and delivery recommendations. Proposals are due by October 9, 2026, and the District anticipates a budget of $25,000-$30,000 for this engagement.

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