SAM #N0018926QL283

Sole Source Strategic Outreach and Admissions Services for U.S. Naval Academy

This opportunity is for the U.S. Naval Academy Office of Admissions to procure comprehensive strategic outreach and admissions services via a sole-source contract to EAB Global Inc. - Government Buyer: - U.S. Naval Academy, Office of Admissions, Admissions Department - Strategic Outreach - OEM/Vendor: - EAB Global Inc. (sole-source provider) - Services Requested: - Multi-channel strategic outreach and engagement (Cultivate Program) - Development of a web-based digital network for secondary school prospects, including data-driven filtering and analytics portal (Apply Program) - Generative AI search optimization for lead generation - Amplified digital outreach campaigns - Integration of virtual tours and interactive multimedia assets - Management of postage, media, and list costs (funded by gift funds) - Unique/Notable Requirements: - Sole-source to EAB Global Inc. due to their unique capabilities - Secure web-based platform for student engagement and data analytics - Real-time AI platform for search optimization and competitive analysis - Integration of virtual experiences with active lead capture - Cost-reimbursable, no-fee model for media and list purchases - Data security and performance requirements specified - Contract Structure: - Firm-Fixed-Price contract with a base period and one option period - Duration not to exceed 24 months - No specific product part numbers or quantities provided; all items are service-based

Description

This is a COMBINED SYNOPSIS/SOLICITATION for commercial services prepared in accordance with the format in FAR subpart 12.202, as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; quotes are being requested and a written solicitation will not be issued.

The government intends to solicit and award this requirement on a Sole-Source basis with EAB Global Incorporated. This combines synopsis/solicitation will be available for download on or about 28 August 2026 under Request for Quote (RFQ) number N0018926QL283 at the following website: Sam.gov.  This solicitation documents and incorporates provisions and clauses in effect through FAC 2026-01 (effective 17 March 2026) and DFARS Publication Notice 20260702 (effective 02 July 2026). It is the responsibility of the contractor to be familiar with the applicable clauses and provisions. The clauses and provisions may be accessed in full text at these addresses:

https://www.acq.osd.mil

https://www.acquisition.gov/far-overhaul

The associated North American Industrial Classification System NAICS code is 541810 and the Small Business Standard is $25.5 (millions of dollars). The applicable PSC code is R422.

The proposed action is for commercial services for which the Government intends to solicit and award a single-award Firm-Fixed-Price (FFP) Purchase Order to EAB Global Inc. The Government intends to solicit and negotiate with only one source, EAB Global Inc., as no other capable sources have been identified. Interested persons may identify their interest and capability to respond to the requirement or submit proposals. This notice of intent is not a request for competitive quotes. However, the Government will consider all quotations received by the closing response date. The Small Business Office agrees with this determination.

Please see attached Combined Synopsis/Solicitation and Redacted Justification Restricting Competion for additional details. 

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