My Florida Marketplace #SS 26 27 52

Exclusive sports event promotion and sponsorship for 'Fresh From Florida' at Florida State University

This opportunity involves the Florida Department of Agriculture and Consumer Services (FDACS), Division of Marketing and Development, seeking sports event promotion and sponsorship services for the 'Fresh From Florida' brand at Florida State University. - Government Buyer: - Florida Department of Agriculture and Consumer Services (FDACS) - Division of Marketing and Development - OEMs and Vendors: - Legends Sales & Marketing, LLC (sole licensing proprietor for Florida State University marketing rights) - Products/Services Requested: - Sports event promotion and sponsorship services - Promotional advertising for 'Fresh From Florida' at Florida State University sporting events - Includes broadcast, print, and in-stadium media - Unique/Notable Requirements: - Legends Sales & Marketing, LLC holds exclusive rights to facilitate athletic-related advertising purchases at Florida State University - No other vendors or OEMs are eligible due to exclusivity - Estimated Contract Value: - $250,000 to $500,000 - Period of Performance: - From contract execution through June 30, 2027

Description

This is a single source procurement by the Florida Department of Agriculture and Consumer Services for sports event promotion and sponsorship. The procurement involves promotional advertising for the "Fresh From Florida" brand through a collegiate sports marketing partnership with Legends Sales & Marketing, LLC, specifically for use during Florida State University sporting events. The contract term is through June 30, 2027, with an estimated contract amount ranging from $250,000 to $500,000. The procurement is justified as single source because Legends Sales & Marketing, LLC is the sole licensing proprietor of marketing rights for Florida State University and manages various multimedia marketing aspects.

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