My Florida Marketplace #SS 26 27 55

Single Source Sports Marketing Sponsorship with Jacksonville Jaguars for Fresh From Florida Brand

The Florida Department of Agriculture and Consumer Services (FDACS), Division of Marketing and Development, is seeking to enter a single source agreement for sports marketing sponsorship services. - Government Buyer: - Florida Department of Agriculture and Consumer Services (FDACS) - Division of Marketing and Development - OEM/Vendor: - Jacksonville Jaguars, LLC (highlighted as the sole provider due to exclusive ownership, licensing, naming rights, and trademark control) - Products/Services Requested: - Sports marketing sponsorship for the Fresh From Florida brand - Includes promotional advertising via promotions, print, television, and digital media - UNSPSC: 90141600 - Unique/Notable Requirements: - All promotional use of the Fresh From Florida logo must comply with department rules and be coordinated through authorized partners - The sponsorship leverages the exclusive marketing rights of the Jacksonville Jaguars, LLC - Prospective vendors who believe they can provide equivalent services are invited to submit information for consideration - Estimated Contract Value: - $300,000 to $350,000 - Period of Performance: - Contract term from execution through June 30, 2027

Description

The Florida Department of Agriculture and Consumer Services intends to enter into a single source agreement with Jacksonville Jaguars, LLC to procure Sports Marketing Sponsorship. This procurement is for promotional advertising for the Fresh From Florida brand through a sports marketing partnership. The contract term is until June 30, 2027, with an estimated contract amount between $300,000 and $350,000. Vendors who believe they can provide these services are invited to submit relevant information by September 9, 2026.

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