Opportunity

NY Office of State Comptroller #C230061

Award for marketing automation services for student recruitment at SUNY at Albany

Posted

March 07, 2024

Identifier

C230061

NAICS

541613, 541810

SUNY at Albany has awarded a contract for marketing automation services to support student recruitment initiatives. - Government Buyer: - State University of New York (SUNY) at Albany - Vendor Awarded: - 3 Enrollment Marketing Inc - Products/Services Requested: - Marketing automation services for student recruitment - No specific product part numbers or purchase quantities provided - Unique/Notable Requirements: - Focus on enhancing student recruitment through marketing automation - Contract categorized under Printing - Advertising/Public Awareness - Contract Details: - Initial three-year period, extended by one year - Estimated contract value: $2.45 million

Description

This contract is for marketing automation services aimed at student recruitment. The initial contract period was from September 1, 2023, to August 31, 2026, with a one-year extension approved to end on August 31, 2027. The total awarded amount is approximately $2.45 million. The contract type is Printing - Advertising/Public Awareness. The contract is managed by SUNY at Albany.

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