Opportunity
Sound Transit Biddingo #RP 0104-26
Sound Transit Seeks Marketing and Advertising Services for Three-Year Contract
Posted
August 12, 2026
Respond By
September 02, 2026
Identifier
RP 0104-26
NAICS
541810, 541830, 541850
Sound Transit, the Central Puget Sound Regional Transit Authority, is seeking a contractor for a three-year marketing and advertising services contract. - Government Buyer: - Sound Transit (Central Puget Sound Regional Transit Authority), serving King, Pierce, and Snohomish counties in Washington - Office of the Sr. Contracts Specialist - Scope of Services: - Comprehensive marketing and advertising services - Includes market research, strategy development, creative production, media planning and buying, and campaign evaluation - Campaigns to be executed across print, digital, radio, outdoor, and audiovisual channels - Coordination with third-party production vendors and media outlets - Media purchases and production costs are pass-through expenditures with no markup - Products/Services Requested: - Marketing and advertising services (no specific part numbers or OEM products) - Estimated annual pass-through costs: $1.5 million for media purchases, $250,000 for production - Unique/Notable Requirements: - Emphasis on small business participation and compliance with equal employment opportunity laws - No guaranteed minimum contract value or volume; work assigned via task orders - Contract may be modified or terminated per terms - No specific OEMs or named vendors are referenced in the solicitation
Description
Sound Transit is soliciting proposals from firms to provide comprehensive marketing and advertising services. The scope includes research and target market identification, development of integrated and digital marketing strategies, advertising campaigns across multiple channels, media purchases, creative product development, and production in print, digital, and audio-visual formats. The contract also covers digital marketing campaign planning, execution, and evaluation of marketing effectiveness. The contract term is three years, with proposals due by September 2, 2026, at 1:00 PM Pacific Time.