Niagara Region Bids and Tenders #2026-RFP-115

Niagara Talent Attraction Campaign Marketing and Advertising Services RFP

This opportunity is issued by the Regional Municipality of Niagara for a comprehensive talent attraction marketing campaign. - Government Buyer: - Regional Municipality of Niagara (Niagara Economic Development) - OEMs and Vendors: - No specific OEMs or vendors are named in the solicitation - Requested Services: - Development and implementation of a talent attraction campaign - Campaign strategy and creative development - Messaging, video production, and video cutdowns - Digital advertising, media planning, and media buying - Advertorial or sponsored content coordination - Landing page content support - Campaign tracking, reporting, and related materials - Products/Part Numbers/Quantities: - No specific products, part numbers, or quantities are listed - Unique or Notable Requirements: - Campaign must promote Niagara as a premium destination for living, working, investing, and growing - Target audiences include both domestic and international markets - Campaign aligns with the platform: “What If Niagara Was Next? Find more to live for.” - Supports Niagara Economic Development’s broader investment attraction objectives

Description

This Request for Proposal (RFP) invites prospective proponents to submit proposals for the Niagara Talent Attraction Campaign. The project involves developing and implementing a campaign to promote Niagara as a premium place to live, work, invest, and grow. Responsibilities include campaign strategy, creative development, messaging, video production, digital advertising, media planning and buying, content coordination, landing page support, campaign tracking, and reporting. The campaign aims to increase awareness of Niagara among prospective residents in key domestic and international markets, aligning with broader investment attraction objectives.

View original listing