New York State Contract Reporter #2137727

Exclusive Advertising Management for Westchester County Bee-Line Bus and Paratransit Fleet

Westchester County is seeking a qualified vendor to manage advertising services for its Bee-Line Bus and paratransit vehicle fleet. - Government Buyer: - Westchester County Department of Public Works and Transportation (DPW&T) - Contact: Hugh J. Greechan, PE - Scope of Services: - Exclusive rights to solicit, sell, and place advertisements on 325 fixed-route buses and 123 paratransit vehicles - Advertising formats include: - Exterior bus panels - King Kong/full wraps (up to 10% of fleet) - Interior car cards - Vendor must manage all aspects of advertising sales, placement, and compliance - Notable Requirements: - Strict advertising content guidelines and County approval required for all ads - Proposers must submit detailed qualifications, experience, and a revenue proposal - Revenue sharing with the County is required - Contract term is five years with a five-year renewal option - No specific OEMs or product part numbers are mentioned; the procurement is for advertising management services - Opportunity is open to experienced transit advertising management firms

Description

The County of Westchester, through its Department of Public Works and Transportation, is requesting proposals from qualified vendors to provide transit bus and paratransit vehicle advertising services for the Westchester County Bee-Line Bus system. The selected vendor will have the exclusive right to solicit, sell, and place advertisements on County fixed-route buses. This solicitation includes detailed proposal requirements and a procurement schedule with a due date of September 25, 2026.

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