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Brevard County Seeks Marketing Services for Space Coast Area Transit Ridership Growth

Brevard County Board of County Commissioners is seeking a qualified, full-service advertising and marketing agency to support Space Coast Area Transit in increasing public transit ridership. - Government Buyer: - Brevard County Board of County Commissioners, Purchasing Department - Space Coast Area Transit (end user) - Scope of Services: - Comprehensive advertising, marketing, communications, and advertising sales services - Develop and manage an integrated, data-driven marketing and communications program - Execute multi-platform campaigns targeting both general and multicultural audiences - Strengthen brand identity for Space Coast Area Transit - Drive measurable ridership growth across fixed route, paratransit, and vanpool services - Notable Requirements: - Demonstrated success in similar multi-platform campaigns - Ability to serve diverse and multicultural audiences - No specific OEMs or product part numbers are mentioned, as this is a services-focused solicitation.

Description

Brevard County Board of County Commissioners is soliciting proposals from qualified, full-service advertising and marketing agencies to provide comprehensive advertising, marketing, communications, and advertising sales services for Space Coast Area Transit. The selected proposer will develop and manage an integrated, data-driven marketing and communications program aimed at increasing public transit ridership throughout Brevard County. The proposer must demonstrate success in executing multi-platform campaigns for general and multicultural audiences, strengthening brand identity, and driving measurable ridership growth across fixed route, paratransit, and vanpool services.

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