Opportunity
SAM #W50S76-26-Q-A008
Texas Air National Guard Static Billboard Advertising Campaign in Five Major Texas Markets
Buyer
U.S. Army National Guard
Posted
July 30, 2026
Respond By
August 14, 2026
Identifier
W50S76-26-Q-A008
NAICS
541850
This opportunity is for a static billboard advertising campaign to support Texas Air National Guard (TXANG) recruiting in major Texas markets. - Government Buyer: - National Guard Bureau, W7N2 USPFO ACTIVITY TXANG 136, United States Property and Fiscal Office for State Purchasing and Contracting Division - Texas Air National Guard Recruiting Team - OEMs and Vendors: - No specific OEMs or vendors are named; open to qualified small businesses specializing in display advertising - Products/Services Requested: - Static billboard advertising campaign in five major Texas markets: Dallas-Fort Worth, El Paso, Houston, San Antonio, and Killeen - Focus on billboard locations within 8 miles of specified universities and near military bases to maximize recruiting leads - Ability to display different images/messages per billboard, with TXANG providing image designs (with possible edits) - Contractor must provide all labor, materials, equipment, and transportation for the campaign - Unique or Notable Requirements: - Campaign must avoid extended college breaks to maximize outreach - Maximum contract funding is $100,000 - Small business set aside under NAICS 541850 (Display Advertising) - Compliance with inspection, delivery, and unique item identification requirements - Electronic quote submission and business size certification required if not already listed in SAM
Description
The Texas Air National Guard (TXANG) Recruiting Team seeks to effectively advertise in major markets in order to achieve an optimal return on investment for recruiting efforts.See attached documents for additional details.
This is a total small business set aside. The associated NAICS code is 541850 – Display Advertising, with a size standard of $34,500,000.00. NOTE: If this NAICS is not listed as one of your organization’s codes in the System for Award Management (SAM) website, you will need to certify your business size for this NAICS (prior to award), via FAR Clause 52.212-3, Alternate I, Offeror Representations and Certifications--- Commercial Products and Commercial Services.
Requests for Information shall be submitted by 2:00 PM CT on August 5, 2026, to the following email address: 136.AW.MSC@us.af.mil. Any changes to the solicitation will be implemented via a formal amendment.
Submit quotes electronically via email to 136.AW.MSC@us.af.mil using the instructions to offerors included in the attached request for quote document.