City of Laredo Ionwave #FY21-036 US Tourism Agency of Record Addendum 1

City of Laredo Seeks US Tourism Advertising Agency for Destination Marketing Services

This opportunity is issued by the Laredo Convention and Visitors Bureau, a division of the City of Laredo, seeking a US Tourism Advertising Agency of Record. - Government Buyer: - City of Laredo, Laredo Convention and Visitors Bureau - Scope of Services: - Comprehensive tourism promotion and marketing services to position Laredo as a travel destination - Services include advertising, marketing strategy, and campaign execution - Vendor Requirements: - Agencies must demonstrate extensive experience with destination marketing organizations and/or the hospitality industry - Strong preference for local vendors, with a 5% evaluation preference for businesses based in Laredo - Submission Details: - Proposals may be submitted electronically or by hand; electronic submission is strongly encouraged - No OEMs or specific commercial vendors are named in the solicitation - No product purchases are included; this is a services-only procurement

Description

The Laredo Convention and Visitors Bureau is soliciting Requests for Proposals (RFPs) for a US Tourism Advertising Agency of Record. The agency sought should have extensive experience working with destination marketing organizations and/or the hospitality industry to provide tourism promotion and marketing services. Proposals were to be submitted by February 25, 2021, and could be delivered electronically or by hand. The City of Laredo has a local vendor preference ordinance providing a 5% preference for local vendors in bid evaluations.

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