Opportunity
SAM #W50S9E26QM007
Sole-Source Advertising Services at WSU Sports Complexes (Playfly Sports Properties)
Buyer
NGB USAR Activity WAANG
Posted
July 24, 2026
Respond By
August 08, 2026
Identifier
W50S9E26QM007
NAICS
541850, 541810, 541830, 541890
This opportunity involves a sole-source procurement for advertising services at Washington State University (WSU) Sports Complexes by the 194th Wing Contracting Office under the DEPT OF DEFENSE, DEPT OF THE ARMY, NATIONAL GUARD BUREAU. - Government Buyer: - DEPT OF DEFENSE, DEPT OF THE ARMY, NATIONAL GUARD BUREAU - JFHQ USPFO WA, USPFO WA PROCUREMENT, W7N6 USPFO ACTIVITY WAANG 194 - OEMs and Vendors: - Playfly Sports Properties (sole-source provider) - Products/Services Requested: - Advertising services at WSU Sports Complexes - Football ribbon board LED signage - Field level banners - Volleyball rail banners - Soccer scoreboard signage - Basketball stanchion and courtside signage - Baseball scoreboard and concourse banners - Unique/Notable Requirements: - Playfly Sports Properties is the exclusive provider for advertising at WSU sports venues - No part numbers or specific product quantities provided, as this is a service-based procurement - Coverage includes fall, winter, and spring sports events
Description
In accordance with RFO 5.101(c), The 194th Wing Contracting Office issues the following Pre Solicitiation notice:
1) Point of Contact:
See contact information
2) 100% Small business set-aside
3) See PSC and NAICS listed in the general information.
4)(i) Description - The following requirement is intended to be awarded to Playfly Sports Properties on behalf of Washington State University as a sole-source procurement for fulfillment:
Advertisement Mix, Washington State University Sports Complexes
Fall – Football Ribbon Board LED 1, Signage Field Level LED 1, Signage Field Level Banner Wrap 1 - Volleyball Signage Rail Banner 1 – Soccer Signage Scoreboard Signage 1, Soccer Signage Field Banner 1 Winter Men's basketball Signage Basket Stanchion, Courtside, Ribbon Board LED Women's basketball Signage Basket Stanchion, Courtside, Ribbon Board LED Spring Baseball Signage Scoreboard Signage 1, Concourse Banner 1
(4)(vii) Playfly Sports Properties is the direct and sole source provider for advertisements on the Washington State University campus sports, and all other companies would be an unnecessary third party for the requirement. As such, the proposed contract action is not being considered for competitive award.