Opportunity

CanadaBuys #JC 03-26-1122

Paid Media Campaign Services in China for McMaster University

Posted

July 17, 2026

Respond By

August 17, 2026

Identifier

JC 03-26-1122

NAICS

541810, 541830, 541840

McMaster University is seeking a provider for Paid Media Campaign Services in China to boost undergraduate student recruitment from that region. - Government buyer: McMaster University (Hamilton, Ontario, Canada) - No specific OEMs or vendors are named in the notice - Service requested: - Paid Media Campaign Services in China - Objective: Attract students residing in China to consider undergraduate studies at McMaster University - Provider must have extensive experience in Chinese media strategy and education promotion - Contract duration: - Initial term: 36 months - Option to renew: Up to two additional years (annual renewals at university's discretion) - Notable requirements: - Bidders must obtain the official RFP from MERX to be eligible - Demonstrated expertise in the Chinese media landscape is required - No product part numbers, OEMs, or hardware/software products are specified

Description

McMaster University is seeking qualified bidders to provide Paid Media Campaign Services in China aimed at attracting students residing in China to consider undergraduate studies at McMaster University. The service provider must have extensive experience in media strategy within the Chinese media landscape and promoting education services in this market. The contract duration is 36 months with an option to renew for up to two additional years at McMaster's discretion. Bidders must obtain the RFP from MERX to be eligible.

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