Opportunity

Education Service Center, Region 4 Ionwave #R42026-02 Addendum 3 (Marketing Services)

Region 4 ESC Solicits Marketing, Branding, and Digital Strategy Services for Multi-Brand Initiatives

Posted

April 20, 2026

Respond By

May 20, 2026

Identifier

R42026-02 Addendum 3 (Marketing Services)

NAICS

541613, 541810, 541430, 541830

Region 4 Education Service Center (ESC) in Texas is seeking qualified firms to deliver comprehensive marketing, branding, and digital strategy services for its multi-brand initiatives. - Government Buyer: - Region 4 Education Service Center (ESC), Houston, Texas - Services Requested: - Full-service marketing, branding, communications, and digital strategy support - Brand strategy and identity development - Multi-channel campaign execution (including digital and paid media management) - Content and creative production - Website development - CRM and marketing automation (must align with Monday.com CRM) - Market research and analytics/performance optimization - Event marketing and sales enablement - Notable Requirements: - Vendors must support a complex, multi-brand ecosystem - Must integrate with existing tools: Monday.com, Mailchimp, WordPress, and Wrike - Clear pricing structure required, with separate listings for media spend, production costs, and technical implementation - Vendors expected to function as an extension of the internal marketing team - Multiple vendors may be awarded based on expertise and capacity

Description

Region 4 Education Service Center (ESC) is soliciting proposals from qualified firms with expertise in full-service marketing, branding, communications, and digital strategy. The selected awardee(s) will partner with Region 4 to develop and implement integrated marketing strategies that enhance brand alignment, campaign performance, stakeholder engagement, and measurable outcomes such as adoption, utilization, and revenue growth. Services include brand strategy, multi-channel campaigns, digital media management, content production, website development, CRM and marketing automation, market research, event marketing, sales enablement, and analytics. The goal is to support Region 4's strategic priorities across a complex, multi-brand ecosystem.

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