SAM #07152026

Award for America 250 Civic Education Digital Media Campaign (Sole Source to ATTN: Inc.)

This opportunity summary covers a sole-source contract award by the U.S. Department of State for a digital civic education campaign: - The Office of the Under Secretary for Public Diplomacy Executive Office (R/EX) is procuring a short-form digital media campaign. - ATTN: Inc. is the sole-source vendor selected for this project. - The campaign will produce 20 vertical videos: 10 primary episodes (~90 seconds each) and 10 short-form derivatives (15-30 seconds). - Content will be historically accurate, non-partisan, and aligned with the America 250 initiative. - The campaign targets foreign audiences but will also be accessible domestically. - Services include creative development, production, post-production, talent coordination, rights management, media strategy, and analytics reporting. - The project is time-sensitive, with a key milestone on May 15, 2026, to align with national commemorative activities. - No specific hardware, software, or part numbers are involved; the focus is on media content and associated services.

Description

A fully integrated suite of services necessary to develop, produce, and distribute a short-form digital media campaign targeting primarily foreign audiences, with content also accessible to domestic viewers.

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