Federal Register #P264200

FTC Proposed Policy Statement on Suppression of Accuracy in AI Systems

This opportunity concerns a proposed policy statement from the Federal Trade Commission (FTC) regarding the suppression of accuracy in artificial intelligence (AI) systems. - Government Buyer: - Federal Trade Commission (FTC) - No OEMs or vendors are mentioned in this notice - No products or services are being requested or procured - Key Points: - The FTC is clarifying how section 5 of the FTC Act applies to companies marketing AI systems - The policy addresses potential conflicts between state laws requiring changes to AI outputs and federal requirements against deceptive practices - Emphasizes that consumers expect AI systems to provide truthful and accurate outputs - Warns against deceptive steering or manipulation of AI outputs - The FTC is inviting public comments on this proposed policy statement - No procurement activity, contract value, or product/service line items are present in this notice

Description

The Federal Trade Commission (FTC) is proposing a policy statement regarding the application of the prohibition on deceptive acts or practices in section 5 of the Federal Trade Commission Act to companies that market artificial intelligence (AI) systems. The policy clarifies how state laws requiring alterations to the accurate outputs of AI models can conflict with the FTC Act. It addresses the reasonable consumer expectation that AI systems produce truthful and accurate outputs and warns against deceptive steering of AI outputs. The FTC invites public comments on this proposed policy statement until July 31, 2026.

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