Texas DIR/ESBD #5510000671

Texas Department of Agriculture Seeks Brand Ambassador Services for Statewide Marketing

The Texas Department of Agriculture (TDA) is seeking Brand Ambassador services to promote Texas agricultural and Texas-made products, including the GO TEXAN Program. - Government Buyer: - Texas Department of Agriculture (TDA) - Purchasing and Contracting Office - OEMs and Vendors: - No specific OEMs or commercial vendors are named in the solicitation - Products/Services Requested: - Brand Ambassador Services - Represent TDA at events statewide - Promote TDA programs and Texas-made products via social media and community outreach - Assist in program development and marketing initiatives - Provide monthly and quarterly performance reports - Unique or Notable Requirements: - Demonstrated experience in media, brand representation, and statewide recognition - Emphasis on content creation for social media - Contractor must submit detailed project plans and demonstrate best value - Contract runs through December 31, 2026, with no renewal options specified

Description

The Texas Department of Agriculture (TDA) is soliciting proposals for Brand Ambassador services to support its Marketing and Promotion Programs, including the GO TEXAN Program. The services involve promoting Texas products through various media and outreach events, with a focus on social media content. The selected Brand Ambassadors will reflect the department's commitment to promoting Texas agricultural and other Texas-made products. The objective is to obtain services that represent the best value for TDA and the State of Texas under the terms of this solicitation.

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