Maryland Procurement Portal #BPM057650

UMBC Solicits Institutional Brand Strategy and Identity Refresh Services

This opportunity involves the University of Maryland - Baltimore County seeking professional services for a comprehensive brand strategy and identity refresh. - Government Buyer: - University of Maryland - Baltimore County (UMBC) - OEMs and Vendors: - No specific Original Equipment Manufacturers (OEMs) or vendors are named in the solicitation - Products/Services Requested: - Institutional Brand Strategy, Identity Refresh, and Implementation services - Scope includes developing and implementing a refreshed brand strategy and visual identity for UMBC - No product part numbers or purchase quantities are specified, as this is a service-based procurement - Unique or Notable Requirements: - 20% Minority Business Enterprise (MBE) participation goal - Focus on public relations and professional communications expertise - Managed by Procurement Officer Ann Fusselbaugh

Description

This solicitation is for Institutional Brand Strategy, Identity Refresh, and Implementation services. It falls under the category of public relations and professional communications services. The issuing agency is the University of Maryland - Baltimore County. The solicitation includes a pre-bid conference scheduled for June 30, 2026, and the response deadline is July 23, 2026. There is a Minority Business Enterprise (MBE) participation goal of 20%.

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