Opportunity
SAM #69f983f75c104857980d4240fda354ce
Sole Source Contract for NJ ANG Recruitment Advertising on NJTransit
Buyer
Unified Combatant Command - Africa
Posted
June 09, 2026
Respond By
June 12, 2026
Identifier
69f983f75c104857980d4240fda354ce
NAICS
541810, 541850, 541830, 541890
This notice announces a sole source procurement by the 108th Wing, New Jersey Air National Guard (NJ ANG), for recruitment advertising services on NJTransit buses and rails. - Agency: 108th Wing, New Jersey Air National Guard (Department of Defense, Department of the Army) - Sole Source Vendor: Intersection Media LLC - Only vendor authorized to provide advertising rights on NJTransit - Service: Recruitment advertising for NJ ANG on NJTransit buses and rails - NAICS Code: 541890 (Other Services Related to Advertising) - Procurement Type: One-time, sole source service contract - No product part numbers or quantities; service-based requirement - Competitive bids will not be solicited, but capability statements may be submitted - Commercial opportunity is limited due to exclusive rights held by Intersection Media LLC
Key Details: - Only Intersection Media LLC can provide NJTransit advertising rights - No recurring or option years specified; this is a one-time contract - Interested parties may submit capability statements, but no competitive proposals will be accepted
Description
Notice of Intent to Award Sole Source PLEASE READ THIS NOTICE CAREFULLY AS IT CONSTITUTES THE ONLY NOTICE THAT WILL BE PUBLISHED. The 108th Wing, New Jersey Air National Guard intends to negotiate and award on a sole source basis a contract to Intersection media LLC at 10 Hudson Yards, 26th Floor New York, NY 10001. The Government intends to negotiate with only one source under the authority of FAR 6.302-1, “Only one responsible source and no other supplies or services will satisfy agency requirements.” This notice will be distributed solely through the Contract Opportunities Website (https://beta.sam.gov). Interested parties are responsible for monitoring the Contract Opportunities site to ensure they have the most up-to-date information about this acquisition. The North American Classification System Code is 541890 - Other Services Related to Advertising; the size standard is $15M. The 108th Wing intends to negotiate a one-time sole source contract with Intersection to purchase an advertising package which promotes the New Jersey Air National Guard along NJTransit buses and rails. Advertising rights for NJTransit is only available for purchase from Intersection directly. This procurement will be for a single award. THIS IS NOT A REQUEST FOR COMPETITIVE QUOTES, BIDS or PROPOSALS, and a solicitation will not be issued. Responsible sources may identify their interests and or provide a capability statement as a response to this notice. All respondents shall be registered in the System for Award Management (SAM), have a valid DUNS number, Cage Code, and Tax Identification Number. Interested persons may identify their interest and capability to respond to the requirement prior to and no later than June 11, 2026 at 9:00p.m. EST. The point of the contact for this announcement is Brian Maloney, Contracting Officer. All correspondence shall be written and sent via email to Brian.maloney.5@us.af.mil. The Government will not accept telephone inquiries. Information received will be considered solely for the purpose of determining whether or not to conduct a competitive procurement. A determination by the Government not to compete this proposed contract based upon response to this notice is solely within the discretion of the Government.