Utah Public Procurement Place U3P #JM26-99

Utah Expands Suicide Prevention Marketing Campaign with Bonneville Communication Corporation

The Utah Division of Purchasing, part of the Department of Government Operations, is amending an existing contract to expand suicide prevention marketing efforts. - Government Buyer: - Utah Department of Government Operations, Division of Purchasing, Division of Purchasing and General Services - OEMs and Vendors: - Bonneville Communication Corporation (Boncom) - Products/Services Requested: - Development and production of integrated media and social marketing campaigns focused on suicide prevention and the 988 hotline - Expansion of marketing efforts through a podcast - Health promotion, public service, awareness-building, and communication strategy for crisis intervention - Notable Requirements: - Vendor must deliver a comprehensive, integrated marketing campaign with a behavioral change focus - Sole source justification due to significant transitional costs and impracticality of standard procurement - Compliance with Utah's anti-boycott certification requirements - Contract Value: - Increase of $78,000, bringing the total to $2,584,000

Description

This solicitation is a notice of intent to award a contract without engaging in a standard procurement process. The Division of Purchasing intends to award a contract to Bonneville Communication Corporation for a media and behavioral change campaign to motivate Utahns to call 988 or other crisis resources when in need. The contract increase of $78,000 is to expand suicide prevention marketing efforts through a podcast. The procurement is justified under the Utah Procurement Code due to sole source, transitional costs, or impracticality of standard procurement.

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