Port of Portland Planet bids #2026-13221

Port of Portland Media Buying Services Solicitation

The Port of Portland is seeking a qualified provider for comprehensive media buying services to support its marketing and outreach efforts. - Government Buyer: - Port of Portland - Services Requested: - Media buying services, including: - Consulting - Market analysis and research - Negotiation and purchase of online media (social media such as Facebook, Google, web banner advertising) - Negotiation and purchase of traditional trade media (local print, outdoor, radio, television) - Strategic planning, implementation, reporting, and invoice verification - Collaboration with Port staff - Notable Requirements: - Providers must be based in the Portland-Vancouver metropolitan area - Providers must have at least $150,000 in annual advertising placement billings for each of the past five years - Emphasis on the Port's Shared Prosperity Initiative, including community investment, workforce development, and small business engagement - Estimated annual media budget: $50,000 to $200,000 (subject to change) - Contract term: Up to 5 years, with options for annual rate adjustments and possible amendments for additional funding - No specific OEMs or product part numbers are mentioned, as this is a services procurement

Description

The Port of Portland is soliciting proposals from experienced firms or teams capable of providing media buying services. The services include consulting, market analysis and research, negotiation, and purchase of online and traditional trade media such as social media, print, outdoor, radio, and television advertising. The Port intends to award one or more contracts with a term of up to 5 years. The annual media budget may range from $50,000 to $200,000, subject to business needs.

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