Connecticut Portal #36654

Connecticut ERTD Solicits Integrated Tourism Marketing and Media Services

The State of Connecticut Department of Administrative Services (DAS) Procurement, on behalf of the Eastern Regional Tourism District (ERTD), is seeking proposals for integrated tourism marketing and media services to support regional tourism initiatives. - Government Buyer: - State of Connecticut Department of Administrative Services (DAS) Procurement - Eastern Regional Tourism District (ERTD) - Products/Services Requested: - Comprehensive tourism marketing and media services, including: - Strategic media planning and relations - Publicity and marketing support - Digital media buying and online publicity - News and publicity campaign support - Press release and media kit development - Advertising services - Media placement and fulfillment - Public relations and professional communications - Editorial, design, and graphic art services - Graphic design for marketing materials - Service line items include part numbers such as 15926, 15924, 87226, 82111900, 1164638, 82100000, 1165007, 88339, 82111901, 88349, and 82140000 - Each service line item requested in a quantity of 1 (project-based) - OEMs and Vendors: - No specific OEMs or vendors are named; opportunity is open to all qualified agencies - Unique/Notable Requirements: - Integrated campaign support across multiple media and publicity categories - Emphasis on advancing regional tourism through strategic, creative, and digital marketing solutions - Contract includes an initial one-year term with options for up to two additional one-year extensions - Place of Performance: - Services to be provided for the Eastern Regional Tourism District, Connecticut - Primary location: New London County, Connecticut

Description

The Eastern Regional Tourism District is requesting proposals for integrated tourism marketing and media services to be provided over an initial one-year contract term from July 1, 2026 to June 30, 2027, with options to extend for up to two additional one-year periods. The services include strategic media planning, digital media buying, creative development, analysis, reporting, and related campaign support to advance regional tourism initiatives. The solicitation is open to all vendors and involves multiple categories such as media relations, publicity, online publicity, news services, press releases, advertising, media placement, public relations, and graphic design.

View original listing