Minnesota Supplier Systems #R2901-2000018083

Minnesota DNR Wildfire Prevention Billboard Advertising Campaign

The Minnesota Department of Natural Resources (DNR) is seeking vendors to provide outdoor billboard advertising services for a wildfire prevention campaign across multiple Minnesota locations. - Government Buyer: - State of Minnesota, Department of Natural Resources (DNR), including Education and Wildfire Prevention divisions - OEMs and Vendors Mentioned: - Lamar Advertising - Franklin Outdoor Advertising Company - Nemer Fieger & Associates, Inc. - Products/Services Requested: - Production, installation, and display of billboard advertisements at specified locations - Locations include I-35 northbound by North Branch, I-35 northbound by Hinckley, Little Falls or Sauk Rapids, Milaca or Onamia on 169 northbound, Rock Creek, and Onamia - Billboard sizes range from 10' x 32' to 24.5' x 24', with both illuminated and non-illuminated options - Each contract covers six to six-and-a-half 4-week display periods (24-26 weeks total) - DNR provides the advertising artwork - Weekly impressions per billboard range from approximately 47,000 to over 104,000 - Production, installation, and display costs must be bundled; no separate installation fees allowed - Unique/Notable Requirements: - All pricing must be entered by delivery location in the SWIFT system - Opportunity is open to certified small and veteran-owned businesses - Diversity and inclusion information is collected as part of the process - Vendors must submit all required attachments with their response - Campaign is expected to run from early April through late September, covering the Minnesota wildfire season

Description

The State of Minnesota is seeking to procure wildfire prevention advertising on billboards for the Department of Natural Resources (DNR). The contractor(s) must provide billboard advertising services at specified locations as listed in Exhibit C of the Sample Contract document. The scope includes production and display of advertisements for six 4-week periods, with artwork provided by the DNR. Questions must be submitted by March 20, 2026, and responses are due by March 24, 2026. The State reserves the right to use any bid resulting from this solicitation.

View original listing