Merx #AB-2026-03416

Recruitment Creative Campaign for Calgary Police Service

This opportunity seeks a marketing partner to create a recruitment campaign for the Calgary Police Service. - Government Buyer: - The City of Calgary, acting for the Calgary Police Service (CPS) - OEMs and Vendors: - No specific OEMs or vendors are named - Products/Services Requested: - Full-service marketing for recruitment campaign - Brand positioning and audience insights - Messaging and creative asset production (video, graphics, copywriting) - Comprehensive strategy and social media planning - Accessible and inclusive design aligned with CPS values and Calgary’s cultural context - Unique/Notable Requirements: - Experience in first responder recruitment is considered an asset - No products, part numbers, or purchase quantities specified - Place of Performance: - City of Calgary, Alberta

Description

The Calgary Police Service (CPS) is seeking a full-service marketing partner to develop an innovative recruitment campaign. The campaign includes brand positioning, audience insights, messaging, and creative assets such as video, graphics, and copywriting. The project also requires a comprehensive strategy, social media planning, and accessible, inclusive design aligned with CPS values and the City of Calgary's cultural context. Experience in first responder recruitment is considered an asset.

View original listing