SAM #W9124D26QA136

Army Solicitation for Licensed Hologram Program Management and Brand Protection Solutions

The U.S. Army, through the Office of the Chief of Public Affairs and MICC-Fort Knox, is seeking a contractor to manage and deliver the Army Official Licensed Hologram Support Program. - Government Buyer: - U.S. Army, Office of the Chief of Public Affairs (OCPA) - MICC-Fort Knox KO Directorate of Contracting - Products and Services Requested: - Officially licensed hang tags (2.5 x 2.75 inches, 2,000 units per box) - Hologram stickers (1 inch and 1 cm, 2,000 stickers per roll) - Package seals (2,000 seals per roll) - Track and trace technologies for brand protection - Secure, multi-layer holograms with Army logo and URL - Online portal for product submissions, approvals, and sales tracking - Comprehensive program management and technical support for approximately 264 licensees - Unique or Notable Requirements: - Contractor must provide secure manufacturing and account management for licensees - Online brand protection portal required for auditable tracking and reporting - Services must protect Army brand integrity and prevent trademark infringement - No specific OEMs or vendors are named; solicitation is open to all qualified providers - Estimated Annual Volumes: - 1,450 rolls of 1" hologram stickers - 120 rolls of 1cm hologram stickers - 495 boxes of hangtags - Period of Performance: - Base period of 12 months with four one-year option periods (total up to 5 years) - Some documents reference a 60-month base period - Place of Performance and Delivery: - Office of the Chief of Public Affairs, Army Pentagon, Washington, DC - Army Trademark Licensing Program, Arlington, VA - MICC-Fort Knox KO Directorate of Contracting, Fort Knox, KY

Description

Amendment 0001 - is hereby issued to extend the response date from 22 May 2026 to 27 May 2026 at 2:00 pm, Eastern Time.  In addition the question deadline is extended from 29 Apr 2026 to no later than 2:00 pm, Eastern time on 6 May 2026.

When submitting your response utilize the IB08 Solicitation Amendment - W9124D26QA1360001 Conformed

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The Government requires non-personal services for a contractor to be the sole provider of Officially Licensed Hang Tags, Hologram Stickers, Package Seals, and Track and Trace Technologies. The service is needed to protect the Army's brand integrity, prevent trademark infringement, provide auditable tracking of licensed products, and enhance the Army's public image. The service supports the Office of the Chief of Public Affairs (OCPA). Performance shall occur at the contractor's facility. This service is commercial, as secure printing and online brand protection portal services are customarily available in the commercial marketplace.

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