British Columbia BCBid #RFP27DBC07

Media Agency Services for Global Paid Media Strategy – Destination British Columbia

Destination British Columbia is seeking a media agency partner to support its global paid media strategy. - Government Buyer: - Destination British Columbia (provincial government agency, Canada) - Scope of Services: - Develop and execute a globally integrated paid media strategy - Services include: - Digital media buying - Publicity - Public relations - Media purchase services - Collaboration required with Destination BC’s internal marketing team, other agencies, suppliers, and tourism industry partners - Products/Services Requested: - Media agency services (no specific OEMs or products listed) - Unique/Notable Requirements: - Agency must demonstrate experience in global media strategy across traditional, digital, and emerging channels - Must coordinate with multiple stakeholders and markets - Contract Duration: - Estimated at 36 months - No specific OEMs or vendors are named in the solicitation

Description

Destination British Columbia is seeking a media agency partner to collaborate with its internal marketing team and other partners to develop a globally integrated paid media strategy across traditional, digital, and emerging channels in core international markets. The contract duration is estimated at 36 months. Submissions can be made electronically via BC Bid or by email, with questions due by May 8, 2026. Detailed RFx documents and appendices are available for download.

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