Washington Electronic Business Solution #RFP 26-CTR01

EWU seeks inbound marketing services for graduate program enrollment.

Eastern Washington University (EWU) is seeking specialized marketing firms to enhance graduate program enrollment through inbound marketing services. - Government Buyer: - Eastern Washington University (EWU), a state higher education institution in Washington - Vendors and OEMs: - No specific OEMs or vendors are named in the solicitation - Products/Services Requested: - Comprehensive inbound enrollment marketing services for graduate programs - Includes data-driven digital strategy development - High-value content creation - Targeted paid media campaign execution - Commodity codes referenced: communications marketing, marketing consulting, general marketing services - Unique or Notable Requirements: - Focus on systematic generation of high-quality graduate student leads - No unique inclusion plan requirements specified - No hardware or software OEMs are involved; this is a services-focused procurement

Description

Eastern Washington University (EWU) is soliciting proposals from specialized marketing firms to deliver comprehensive inbound enrollment marketing services for its graduate programs. The scope includes leveraging data-driven digital strategies, developing high-value content, and executing targeted paid media campaigns to systematically generate high-quality graduate student leads. The solicitation emphasizes expertise in communications marketing, marketing consulting, and related marketing services. The contact for this opportunity is Cody Ross, and no inclusion plan is required.

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