City of Sacramento PlanetBids #P26155711001

Sacramento Seeks Creative Consulting for Recycling Outreach Campaigns

This opportunity involves the City of Sacramento's Department of Public Works, Recycling & Solid Waste Division seeking creative consulting services for public outreach campaigns focused on recycling and waste reduction. - Government Buyer: - City of Sacramento, Department of Public Works, Recycling & Solid Waste Division - Scope of Services: - Development and implementation of outreach campaigns targeting approximately 134,000 residential customers - Creative and copywriting for advertising, print, video, social media, translations, media relations, and community relations - Graphic design services for web advertising, social media, division website, and other marketing and educational materials - Production of multi-color, ready-to-print art (up to 30 pages) in various formats and languages, adhering to City branding standards - Notable Requirements: - Emphasis on cultural competency to effectively reach diverse customer groups - Cost-effective communication methods - Materials must be provided in multiple languages and formats - Contract Details: - Initial contract duration of two years, with options for three additional one-year extensions (up to five years total) - Estimated contract value is $150,000 - OEMs and Vendors: - No specific OEMs or vendors are named in the solicitation - Potential Competitors: - Communications, marketing, and design firms with experience in public sector outreach

Description

The City of Sacramento's Department of Public Works, Recycling & Solid Waste Division, is soliciting proposals for creative consulting services to produce educational materials aimed at improving recycling participation and reducing contamination. The scope includes outreach campaign development, creative and copywriting for advertising, print, video, social media, translations, media, and community relations. The contract duration is two years with options for three additional one-year extensions, and the estimated contract value is $150,000. The City seeks firms with expertise in culturally competent communication methods to effectively reach diverse customer groups.

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