City of Sebastian MyVendorLink #2026-15

Award for VisitFarragut.org Website Redesign and Support Services

This award summary covers the Town of Farragut's selection of Leap Spark LLC for the redesign and ongoing support of VisitFarragut.org. - Government Buyer: - Town of Farragut, Parks and Recreation Department (Finance Department) - Awarded Vendor: - Leap Spark LLC - Products and Services Requested: - Website redesign and development for VisitFarragut.org - Focus on improved user experience, mobile optimization, and ADA accessibility - Must maintain existing branding (no changes to logo or palette) - Ongoing hosting, support, and maintenance (three-year term with two optional one-year renewals) - Creative development and content support (editing, migration, template setup) - Search engine optimization (SEO) and quarterly search engine marketing (SEM) campaigns - Staff training for content management (virtual, recorded, and written formats) - Regular accessibility audits and compliance with government accessibility standards - Unique or Notable Requirements: - Dedicated pages for staff content input (blogs, events, dining, shopping, attractions) - Blended training approach for staff - Regular maintenance and detailed standard operating procedures - All communications centralized through a single point of contact - NIGP codes: 915-96, 204-91, 205-91, 206-87, 918-76 - Estimated Contract Value: - $31,000 total budget ($21,000 for redesign/marketing, $10,000 for maintenance/hosting) - Place of Performance: - Town Hall, 11408 Municipal Center Dr, 2nd Floor, Farragut, TN 37934

Description

The Town of Farragut is soliciting proposals for the redesign of its public-facing website, VisitFarragut.org. The project scope includes website development and redesign, ongoing hosting, support and maintenance, creative development, content support including editing, search engine optimization, ADA accessibility compliance, quarterly SEM campaigns, and training for staff content management. The redesign must maintain consistency with the existing brand palette without changes to branding or logo. The contract is intended to be awarded to a single vendor, with a non-mandatory pre-bid meeting held virtually. Communication is centralized through a single point of contact.

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