Georgia Procurement Registry Sciquest #58300-eRFP-000001713-2026

Marketing Research and Branding Services for Middle Georgia State University

Middle Georgia State University is seeking a qualified supplier to provide marketing research and branding services to enhance its outreach and engagement strategies. - Government Buyer: - Middle Georgia State University (MGA) - OEMs and Vendors: - No specific OEMs or vendors are named in the solicitation - Products/Services Requested: - Marketing research and branding services - Assess the relevance and effectiveness of existing advertisements, marketing collateral, and digital marketing assets - Evaluate the university's website and social media platforms - Unique or Notable Requirements: - Supplier must provide comprehensive market research focused on improving the university's marketing and branding - No part numbers, product quantities, or technical specifications are provided - Place of Performance: - Middle Georgia State University (Georgia)

Description

Middle Georgia State University is seeking one supplier to conduct market research assessing the relevance and effectiveness of existing advertisements, marketing collateral, and digital marketing assets, including the university's website and social media. The procurement is an electronic Request for Proposals (eRFP) aimed at establishing a contract with a qualified supplier to provide marketing research and branding services. The project focuses on evaluating current advertising and marketing materials to improve the university's outreach and engagement. The bid response deadline is May 1, 2026, at 3:00 PM EDT.

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