Palm Beach State College Demandstar #RFQu-2023-10LC-0-2023/LC

Palm Beach State College Seeks Advertising, Marketing, and Event Services Across Multiple Categories

Palm Beach State College is seeking qualified firms to provide a broad range of advertising, marketing, and event-related professional services through a multi-category RFQ. - Government Buyer: - Palm Beach State College, District Board of Trustees - Scope of Services: - Digital advertising and enrollment marketing - Branding, creative services, and graphic design - Market research, strategy development, and analytics - Search engine optimization (SEO) and social media - Animation and video production - Media and public relations - Community engagement, outreach, and public education - Event planning and event support - Voiceover talent services - Contract Structure: - Eight distinct service categories - Multiple vendors may be awarded across categories - Services provided on an as-needed basis - OEMs and Vendors: - No specific OEMs, part numbers, or product manufacturers are mentioned; this is a services-only procurement - Notable Requirements: - Vendors must demonstrate capability to deliver a wide range of marketing and event services - Flexibility to support various college initiatives and events - Potential for multiple awards to cover all service categories

Description

Palm Beach State College is seeking qualified advertising, marketing, and event firms to provide a range of professional services under a multi-vendor agreement. The scope includes digital advertising, enrollment marketing, branding, market research, marketing strategy, SEO, social media, graphic design, video production, public relations, community engagement, event planning, and related activities. The contract is divided into eight categories covering market research, creative services, campaign execution, audio/visual production, media relations, community engagement, voiceover talent, and event support. Responses are due by May 24, 2023, with a non-mandatory pre-bid conference held on April 26, 2023.

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