SAM #OAA-26-00228

RFI: Advanced Social Media Management Platform for Department of Labor

The Department of Labor is seeking information from vendors regarding advanced social media management solutions to support the Bureau of Labor Statistics (BLS) and other DOL agencies. - Government Buyer: - Department of Labor (DOL) - Office of the Assistant Secretary for Administration and Management, CAS Division 5 Procurement - Office of Publications and Special Studies (OSPE) - OEMs and Vendors: - No specific OEMs or vendors are named in the solicitation or attachments - Products/Services Requested: - Advanced social media management platform and services - Key features required: - Streamlined publishing, governance, and reporting across official BLS and DOL social media channels - Advanced analytics and reporting - Unlimited social profiles and multi-account management - Mobile app support (iOS and Android) - Support for five user seats - Coverage for major social networks (Twitter, Facebook, Instagram, LinkedIn, TikTok) - Approval workflows, real-time content editing, monitoring/listening, custom inbox rules, enterprise account grouping, social content calendar, campaign planning, and smart inbox - Services to include content development support, performance standards, customer feedback collection, and data-driven content improvement - Vendors are asked to provide company capabilities, relevant experience, and rough pricing - Unique or Notable Requirements: - Platform must support multiple DOL agencies and unlimited social profiles - Emphasis on advanced analytics, governance, and mobile accessibility - No specific part numbers or product brands are specified - RFI is for planning and market research purposes only

Description

Department of Labor - OSPE Request for Information (RFI) Social Media Services

SPECIAL NOTICE: SOURCES SOUGHT & REQUEST FOR INFORMATION (RFI). THIS IS NOT A REQUEST FOR PROPOSALS. This notice does not represent a commitment by the Government to issue a solicitation or award a contract. The Government is not obligated to and will not pay for information received as a result of this announcement. No reimbursement will be made for any costs associated with providing information in response to this announcement and any follow-up information requests to include an invite to further explain/demonstrate aspects of their proposed approach. Requests for a solicitation will not receive a response. Information provided in response to this RFI is submitted voluntarily and is not being requested as part of a solicitation for actual pricing.

PURPOSE OF RFI:

The purpose of this RFI is to gather information about potential solutions to achieve the following high-level objectives:

Streamline publishing, governance, and reporting across official BLS channels. Additional advanced social media tools are required as the Division of New Media continues to grow the department’s social media presence, work more closely with all DOL agencies to develop social media content, set performance standards, collect and address customer feedback, and use data to improve content.

Responses to this RFI will be reviewed by DOL for their applicability to the Government’s need and determined to be “Relevant” or “Irrelevant” to the above problem. Offerors of “Relevant” responses may be requested to demonstrate their approach and/or product to a Government panel of Subject Matter Experts to help DOL determine the best approach.

See attached Requested for Information document for details.

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