Cure Hydration

Cure Hydration is a consumer wellness brand offering powdered electrolyte drink mixes for everyday hydration, exercise, and family use. Its products include flavored hydration mixes, a children’s line, and an energy mix. The company highlights coconut water, pink Himalayan salt, fruit-inspired flavors, and no added sugar in its hydration products. Cure sells through its website, subscriptions, bundles, and retail channels, including selected products at Target.