# Connecticut Implements Tougher Privacy Rules

Connecticut’s updated privacy law takes effect October 1, 2026, restricting the sale of precise location data and the use of consumer data to personalize prices. Spokeo, PeopleConnect, and other people-search businesses are challenging the law’s deletion-right provision, arguing that it improperly covers information drawn from public records. The litigation leaves uncertainty about the provision’s scope; the signal identifies no procurement opportunity or contract award.

- Government procurement teams and contractors handling Connecticut residents’ data can assess whether their services involve precise location data, personalized pricing, or data-deletion processes affected by the law.
- Businesses providing data or people-search services should account for the pending challenge to the deletion provision when evaluating service practices and related contract terms.

**Jurisdictions:** sled
**Industries:** Information Technology
**Topics:** Regulatory Compliance, Policy
**Published:** October 01, 2026

### Government Entities
- Connecticut Attorney General's Office

### Vendors
- Spokeo Inc. (Plaintiff data broker)
- PeopleConnect (Plaintiff people-search company)
