# Texas DIR/ESBD #2026.07

Brazosport College institutional, athletics, and 60th-anniversary branding services

**Posted:** November 06, 2026
**Respond By:** December 09, 2026
**Identifier:** 2026.07
**NAICS:** 541430, 541810

Brazosport College’s Purchasing Department is seeking a qualified firm to build coordinated institutional, athletics, and 60th-anniversary brand identities and support their launch.
- **Government buyer:** Brazosport College, Purchasing Department, Lake Jackson, Brazoria County, Texas; Cara Green is identified as Purchasing Manager.
- **Requested services:**
  - Institutional brand strategy, research, messaging, visual identity, brand architecture, standards, templates, and production-ready creative assets.
  - Athletics identity and standards, including Blue Gator continuity, sport-specific applications, baseball and softball uniform systems, merchandise, facility and media applications.
  - 60th-anniversary identity and integrated campaign, including historical storytelling, community engagement, launch materials, and an anniversary toolkit.
  - Shared implementation support, training, editable source files, licensing documentation, digital asset libraries, production specifications, and handoff resources.
- **Notable requirements:** Deliverables must be implementation-ready and documented. Website scope is limited to applying approved branding to the existing site; a redesign is not requested. Core institutional and athletics identity approvals are targeted for mid-2027, with production ordering in summer 2027 and the coordinated reveal and anniversary activation in fall 2027. Final deliverables and quantities will be set in the approved scope; no product part numbers or firm quantities are specified.
- **OEMs:** No product manufacturers or OEMs are identified. No branding firm is named as a prospective supplier. Euna Solutions and Ion Wave are mentioned as the electronic bidding platform, not as branding-service providers.
- **Estimated value:** Not provided; planning estimate only.

### Description

Brazosport College seeks proposals from qualified firms for comprehensive brand identity development and implementation. The work includes an institutional brand strategy and identity system, an athletics identity with marks and related applications, and 60th-anniversary branding and an integrated marketing and communications campaign. The College is seeking professionally documented, implementation-ready brand systems, not preliminary concepts or standalone logos. Proposals must include separate technical and cost proposals; electronic submission through the College’s bidding portal or sealed paper submission is allowed.

[View original listing](https://www.txsmartbuy.gov/esbd/2026.07)