# New York State Contract Reporter #2139944

Statewide HEAP enrollment radio and television outreach

**Posted:** October 15, 2026
**Respond By:** October 22, 2026
**Identifier:** 2139944
**NAICS:** 515120

New York State is planning a statewide radio and television campaign to inform residents about HEAP enrollment.
- **Government buyer:** New York State Office for the Aging (NYSOFA), Division of Financial Administration.
- **Intended vendor:** **NYS Broadcasters Association** is named as the recipient of the planned single-source procurement; no award is reported.
- **Requested service:** Produce and broadcast combined radio and television outreach about HEAP enrollment across New York State.
  - No quantities, media formats beyond radio and television, or part numbers are specified.
- **Notable requirement:** The notice describes a single-source procurement, rather than an open bid opportunity.
- **Estimated value:** $327,000.
- **Performance period:** Approximately five and a half months, with no option years stated.

### Description

This is a notice of single source procurement and is not a bid opportunity. NYS Office for the Aging intends to contract for the production and statewide broadcast of combined radio and television outreach about HEAP enrollment. The contract term is September 16, 2026 through March 1, 2027. The estimated value is $327,000, and the listed award recipient is the NYS Broadcasters Association.

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