# Virginia Tech SCIQuest #218672705

Virginia Tech Institutional Brand Health and Equity Study

**Posted:** October 08, 2026
**Respond By:** November 06, 2026
**Identifier:** 218672705
**NAICS:** 541910

Virginia Tech Marketing and Brand is seeking a research firm for an institutional brand study.
- **Buyer:** Virginia Tech, Marketing and Brand, Blacksburg, Montgomery County, Virginia.
- **Requested service:** A comprehensive, 360-degree study of institutional brand health, perception, and brand equity.
- **OEMs and vendors:** No OEMs or prospective vendors are named in the available notice.
- **Scope details:** No quantities, part numbers, or detailed methodology are provided; the referenced scope attachment was not included.

### Description

Virginia Tech Marketing and Brand seeks a qualified research firm to conduct a comprehensive, 360-degree institutional brand health study. The RFP document contains the instructions and scope of work in the Buyer Attachments section. The response deadline is November 6, 2026, at 3:00 PM EST.

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