# CanadaBuys #SK-96153-03-26

University of Regina Strategic Marketing Agency Solicitation

**Posted:** September 21, 2026
**Respond By:** October 20, 2026
**Identifier:** SK-96153-03-26
**NAICS:** 541613, 541810, 541830

The University of Regina is seeking a strategic marketing agency to advance its recruitment and brand awareness initiatives for the post-secondary sector.
- Government Buyer:
  - University of Regina
  - Managed by University Communications & Marketing (UCM)
- Services Requested:
  - Strategic marketing agency services
  - Support for recruitment, brand awareness, and institutional marketing objectives
  - Collaboration with UCM and campus stakeholders
- Requirements:
  - Agency must demonstrate expertise in Canadian and/or North American post-secondary environments
  - Ability to provide both strategic insight and practical implementation
- Contract Details:
  - Estimated duration of 24 months
  - Competitive open bidding
  - Region of delivery: Saskatchewan
- No specific OEMs or vendors are named in the notice

### Description

The University of Regina is seeking an experienced agency or agencies that understand the Canadian and/or North American post-secondary environments and can work collaboratively with University Communications & Marketing (UCM) and additional campus stakeholders to support recruitment, brand awareness, and other institutional marketing objectives. The University requires flexible partnerships that can provide both strategic insight and practical implementation support as needs evolve. The contract duration is estimated to be 24 months. The procurement method is competitive open bidding, and the region of delivery is Saskatchewan.

[View original listing](https://canadabuys.canada.ca/en/tender-opportunities/tender-notice/sk-96153-03-26)