Willow Bend Citizens Advisory Committee Meeting | Meeting 09/22/2026

The City of Plano's Willow Bend Citizens Advisory Committee convened on September 22, 2026, to review a presentation by consultant firm Zack Tax regarding the impact of large entertainment venues on residential property valuations. The discussion focused on comparative analyses of property value changes within one, three, and five-mile radii around similar venues across the country, including Texas sites like AT&T Stadium and Dickies Arena. The committee explored valuation trends before and after venue openings, noting no significant negative impact on property values near such facilities, with some exceptions tied to broader economic factors like the Great Recession. Members requested additional analyses, including citywide valuation trends, matched control neighborhoods without arenas, and home turnover rates post-venue development, which Zack Tax agreed to incorporate in a forthcoming phase two report. The committee also discussed refining the scope by potentially excluding less comparable sites such as Arlington. Future meetings were scheduled to address project visioning, mitigation efforts, and transportation studies related to the Willow Bend area. No contract awards or procurement decisions were made during this meeting, but the engagement with Zack Tax represents an ongoing consulting contract to support the city's analysis efforts.