09/09/2026 - Tourism Development Council

The Brevard County Tourism Development Council held a meeting on September 9, 2026, focusing primarily on tourism marketing strategies, budget updates, and grant allocations. The council reviewed the upcoming marketing campaigns, including new creative advertising efforts for Cocoa Beach, Melbourne, Palm Bay, and Titusville, emphasizing a unified Space Coast brand. They discussed leveraging AI technology for enhanced digital marketing and website optimization. The council also addressed partnerships with airlines and other promotional activities to boost tourism. Importantly, the council approved two significant grant allocations: $12,000 for the Waterway Warriors program and $75,000 annually for two years (totaling $150,000) for the removal of derelict vessels in the Indian River Lagoon, highlighting environmental and tourism benefits. These motions were passed unanimously and will be forwarded to the board meeting on September 15, 2026. Additionally, the council discussed the potential impact of new hotel inventory and transportation developments on tourism growth.