Tourism Development Council Regular Meeting 10/21/2026

Flagler County Tourist Development Council regular meeting, October 21, 2026. The council unanimously approved a $10,000 request for the Winter Invitational soccer tournament, scheduled for January 23–24, 2027, with the event divided between Flagler and St. Johns counties. The council also discussed proposed revisions to the Special Event Marketing Grant guidelines, including a simpler application and reimbursement process, removal of mandatory workshops and scoring, and retaining a $5,000 maximum for standard grants. Members raised concerns about measuring tourism impact and accountability; a motion to approve the revisions and revisit them next fiscal year was made and seconded, but the vote result is not captured in the transcript.

Staff reported that the county mutually terminated its agreement for the 10-year tourism master plan because of missed commitments and incomplete work. The county retained the unpaid 50% of the agreement and received the vendor’s materials; staff will work with procurement to identify a vendor to use the existing work to complete the plan. Tourist Development Tax revenue totaled approximately $4.5 million, up 2% for the fiscal year; the current allocation is 60% to promotions and 40% to beach restoration, with none directed to capital projects. No contract number or master-plan vendor name was stated.