My Florida Marketplace #RFP 25-02D

Intent to Award Korean Marketing and Trade Representative

The Florida Department of Citrus (FDOC), located in Bartow, Florida, has awarded a contract for South Korean Marketing and Trade Representative services to Sohn's Market Makers, LTD. The contract involves managing trade representation and promotional programs in South Korea under the guidance of FDOC staff in Florida. The selected vendor, Sohn's Market Makers, LTD, will either execute the Korean program with its own staffing resources or lead a team of partners to implement the program effectively. Other vendors considered included Edge Partners, Samil PricewaterhouseCoopers, and The Bread and Butter. The award is based on an evaluation process with scores from multiple evaluators. The contract requires the winning bidder to submit a redacted copy of their proposal to protect confidential and proprietary information as defined by Florida law. The Department of Citrus emphasizes compliance with protest filing procedures under Florida statutes. The buyer agency is the Florida Department of Citrus, headquartered at 605 East Main Street, Bartow, FL 33831. No specific quantities, part numbers, or product line items are mentioned, as the award is for marketing and trade representation services.

Description

As a result of the RFP evaluation procedure for RFP 25-02, the Department of Citrus has selected Sohn's Market Makers LTD as the prospective provider with which it will seek to contract. The procurement involves marketing and promotional services related to South Korean marketing and trade representation.

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