BPA Call #1145PC26F0097

BPA Call for Marketing Strategy by Crosby Marketing Communications

This award is a call order under a blanket purchase agreement (BPA) for integrated marketing services, emphasizing audience messaging, research, and campaign strategy development. The contract recipient, Crosby Marketing Communications Inc., specializes in marketing communications and is the parent contractor for this BPA, which supports comprehensive marketing efforts. The scope of work includes the creation and execution of targeted audience messaging strategies and research to enhance campaign effectiveness for the contracting agency. This contract is significant as it continues a strategic partnership supporting the agency’s marketing initiatives, ensuring consistent and effective communication outreach. The contract was awarded competitively as a call against an existing BPA, leveraging previously established terms to efficiently address evolving marketing needs. The period of performance spans several months, marking an ongoing commitment to maintain and develop campaign strategies. This arrangement builds on a substantial multi-year BPA in place since 2021, ensuring continuity and sustained marketing support for the agency.

Description

AUDIENCE MESSAGING, RESEARCH, CAMPAIGN STRATEGY AND DEVELOPMENT - CROSBY CALL ORDER 20

View original record