Utah Department of Health and Human Services NE24-22

HIV and Me

The Utah Department of Health and Human Services awarded a five-year contract to Love Communications LLC to continue the 'HIV and Me' media campaign initially launched in 2020. The campaign focuses on increasing HIV awareness and promoting HEART services through evidence-based marketing efforts, including market research, advertising, public relations, media placement, video production, and telecommunications media services. The procurement process involved technical and cost evaluations, with Love Communications LLC scoring the highest total points and being the lowest responsive and responsible bidder. The contract includes provisions for incorporating new technology and potential legislative funding adjustments. The award was based on the highest total score from the evaluation committee, with a total obligated amount of $164,000.

Description

DHHS seeks a vendor to continue the “HIV and Me” campaign introduced in 2020. The campaign is related to HIV awareness and continues a campaign introduced in 2020. The contract resulting from this RFP will be for five years. The award was granted to Love Communications LLC, who were found to be the lowest responsive and responsible bidder. The evaluation process included technical and cost evaluations, with Love Communications scoring the highest total points and awarded the contract.

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