Award

Kern County 2406019

AIRTIME ONLY FOR BACK TO SCHOOL SPANISH RADIO CAMPAIGN Flight Term: Four (1) Week Flight Dates: 8/4/23 to 8/10/23 Spo...

Recipient

Farmworkers Educational Radio Network Inc. /KMYX Radio dba Radio Campesina

Award Amount

$4,000.00

Ceiling

$4,000.00

Awarded

July 27, 2023

Identifier

2406019

Kern County purchased airtime for a Spanish-language back-to-school radio campaign from Farmworkers Educational Radio Network Inc. / KMYX Radio, doing business as Radio Campesina. The order covers 160 30-second spots on KMYX-FM, with 32 spots in each of five time blocks: 6:00–10:00 ($960), 10:00–15:00 ($960), 15:00–19:00 ($960), 19:00–midnight ($640), and midnight–6:00 ($480). The total purchase price is $4,000. The source describes the flight term as “Four (1) Week” and lists flight dates of 8/4/23 to 8/10/23.

Description

AIRTIME ONLY FOR BACK TO SCHOOL SPANISH RADIO CAMPAIGN Flight Term: Four (1) Week Flight Dates: 8/4/23 to 8/10/23 Spot Length: 30 seconds Station: KMYX-FM Cost Breakdown: Radio Spots: 160 Spot Rates: 6:00 to 10:00 (32 spots @ $30 per spot = $960) 10:00 to 15:00 (32 spots @ $30 per spot = $960) 15:00 to 19:00 (32 spons @ $30 per spot = $960) 19:00 to Midnight (32 spots @ $20 per spot = $640) Midnight to 6:00 (32 spots @ $15 per spot = $480) Total Cost: $4,000