Award
University Of Maryland Global Campus Bidlocker #92215
RFP 92215 Digital Media - Creative Production, Testing, & Optimization Services
Recipient
SocialScience LLC
Award Amount
$1,000,000.00
Ceiling
$1,000,000.00
Awarded
January 02, 2026
Identifier
92215
The University of Maryland Global Campus (UMGC), located in Adelphi, Maryland, awarded a contract for digital media creative production, testing, and optimization services to SocialScience LLC. The procurement was managed by UMGC's Office of Procurement Services with primary contacts Lisa Dillard and Eric Pfister. The scope includes creative strategy, production, testing, and optimization of digital media assets across platforms such as Meta, Google Demand Gen, DV360, LinkedIn, TikTok, Performance Max, and paid search. The contract is anticipated to last 18 months starting from February 1, 2026, with options for two six-month renewals, and the maximum fee is $1,000,000. The award was finalized after a procurement process completed on January 2, 2026.
Description
The University of Maryland Global Campus (UMGC) sought proposals from qualified vendors to support digital media creative development, implementation, performance testing, and optimization of assets across various digital and social media platforms. The contract term is anticipated to be one year with up to two six-month renewals, with an aggregate maximum fee not to exceed $1,000,000. The awardee is SocialScience LLC.