Award
Department of Business, Economic Development & Tourism RFP 27-18
RFP 27-18 Hawaii Tourism Destination Brand Marketing Taiwan MMA
Recipient
Shakalink Limited Company
Award Amount
$1,647,000.00
Ceiling
$1,647,000.00
Awarded
August 31, 2026
Identifier
RFP 27-18
Award for destination brand marketing services for Hawaii in Taiwan market, excluding MCI segment, by Hawaiʻi Tourism Authority.
Description
The Hawaiʻi Tourism Authority (HTA) is the state agency responsible for representing the Hawaiian Islands around the world and holistically managing tourism in Hawaiʻi sustainably, consistent with community desires, economic goals, cultural values, preservation of natural resources, and visitor industry needs. The HTA is soliciting a qualified contractor to provide a comprehensive range of destination brand marketing services for the Hawaiian Islands within the Taiwan major market area. The scope of services shall be limited to leisure travel marketing. Marketing services and activities pertaining to the Meetings, Conventions & Incentives (MCI) market segment are expressly excluded from the scope of this RFP.